The Overlooked Economy: How AI Is Finally Pricing What the Industry Missed
The Overlooked Economy: How AI Is Finally Pricing What the Industry Missed
Hosted by
M
Martin
TW
Tech Week
No Location Set
The creator economy was built on undervalued talent, undervalued content, and undervalued inventory. The systems designed to monetize digital media were never calibrated for the creators who made it what it is. The result is a gap between the value that exists inside creator content and what creators have ever been able to access from it.
The Overlooked Economy is a 90-minute event bringing together creators, brand marketers, and media investors to examine that gap directly. FullScale, the AI-powered product placement marketplace for the creator economy, will run a live demonstration on stage, scanning real creator content in real time and surfacing brand placement opportunities with dollar values attached to inventory that has always existed but never been priced. Then a panel of voices from across the creator economy will sit down to have the honest conversation about why the gap persisted, who it affected most, and what the infrastructure looks like now that it is closing.
This event is for founders, brand executives, creators, investors, and media professionals who believe the next chapter of advertising is not being written in traditional media. It is a demonstration, a conversation, and an argument that the most valuable inventory in digital media has been hiding in plain sight.
Restricted Access
Only RSVP'd guests can view event activity & see who's goingAlready RSVP'd? Sign in
Public Event
We use cookies and other tracking technologies to offer you a better experience, personalize content and ads, enable social media functionality and to analyze our performance and site traffic. For more information and to understand your choices, visit our Privacy Notice.